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KOJO Sport scores Optus Stadium to kick-off 2018

February 2, 2018 Sports No Comments Email Email

Leading Australian creative business, KOJO has been named as Optus Stadium’s, sports presentation and game day production partner.

The appointment sees KOJO as the exclusive long-term partner for two of Australia’s newest, world-class sporting venues, the Adelaide Oval and Optus Stadium, while expanding KOJO’s focus on delivering outstanding fan engagement and stadium experiences across a wide range of sports and events.

KOJO’s local Perth team will create and deliver unique game day experiences in a state-of-the-art broadcast and production suite. Fusing lighting, music, video, talent and live activations, KOJO’s creative, technical and production teams will create emotive moments for fans using the stadium’s spectacular technology and design capabilities.

Stephen Lord

Optus Stadium’s ‘fans first’ design maximises the attendee experience through advanced technology; including incredible large visions screens, LED ribbon boards, integrated TV display systems and 15,000 individually controlled LED sports and architectural lights, the largest of its kind globally.

Since the appointment, the team at KOJO has worked closely with VenuesLive, the Optus Stadium Operator, to complete the design and installation of the powerful technical production suite, allowing the seamless integration of sound, vision and lighting to build the ultimate fan experience.

Mike McKenna, Chief Executive Officer at Optus Stadium said, “We searched for partners that could deliver world-class sport and entertainment events, cementing Optus Stadium as a premium venue. KOJO’s demonstrated stadia experience, technical and creative capabilities and fans first mindset secured their appointment.

“Fans will be treated to a world-class experience, featuring revolutionary technology that puts the audience in the hot-seat. KOJO has built a reputation for pioneering amazing event day atmospheres and we look forward to wowing our audiences,” said Mr McKenna.

KOJO’s local knowledge was an important part of the successful tender response, with KOJO having partnered with the West Coast Eagles and the Perth Scorchers over the last three years and established a permanent Perth office in April 2017.

Stephen Lord, Executive Director of Brand & Sport at KOJO said, “We are thrilled to be selected to help build one of the world’s greatest sporting experiences, putting Perth and Australia on the international map. Our core team in Western Australia has been chosen to ensure delivery is of the highest standard. We have the best technical and broadcast production suite in the Stadium backed by a world-class creative, technical and production team.

“We continuously refine how to deepen the fan-experience. Our vision is to engage with fans throughout their entire journey, building anticipation and excitement along the way. From the moment they step into the Stadium Park, fans will feel the venue’s vibrancy and atmosphere and we believe the stadium will very quickly become a central part of Perth’s sports and entertainment culture,” concluded Mr Lord.

KOJO offers a total solution for brands and stadiums, from strategy through to execution, delivering a creative yet consistent approach that truly engages fans across strategy, content, game day production, brand and membership campaigns, digital assets, video and onsite technical operation.

KOJO operates nationally, with teams based in Adelaide, Melbourne, Perth and Sydney.

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