Lybra – developer of the Assistant RMS, a machine learning, demand-centric revenue management system – will join their parent company, The Zucchetti Group – the leading Italian software development company, with clients in 130+ countries – at Italy’s most important hospitality industry conference, TTG Travel Experience, from October 14-16, 2020 at the Rimini Exhibition Center in Rimini, Italy.
The Zucchetti Group, as well as executives from Lybra and the company’s other hotel technology subsidiaries, will be exhibiting their diverse range of hospitality technology products, including revenue management systems (RMS), property management systems (PMS), channel managers, etc., during the event at A1 Pavilion in Booths 42-43.
The unprecedented low demand the entire industry has experienced in 2020 has made it difficult for hoteliers to know the best way to re-open and, once they do, how to remain competitive with a pool of potential guests that is smaller than we’ve ever experienced. At this year’s conference, Lybra and The Zucchetti Group will emphasize the benefits for hotels in adopting or updating internal operational technology to set themselves up for success, once travelers begin traveling again.
“At Zucchetti, our focus is on offering hotels the best technological solutions to support their current and future success,“ said Angelo Guaragni, Director of Zucchetti Hospitality. “When a property chooses to update their operational technologies now, they will be much more prepared to compete to secure as many of the very limited bookings available in the post-pandemic travel market. At TTG, our core companies will ready to show hoteliers the benefits of each type of operational technology and explain why they are operational imperatives in the ‘new normal’ that we are all facing.”
“The importance of technology – especially revenue management systems – in hotels’ pandemic recovery strategy cannot be understated,” said Stefano Sciamanna, CMO at Lybra. “Effective forecasting of future demand through a sophisticated RMS is the only way for hotels to determine the most accurate room rates and, as a result, increase bookings. I’m excited for the opportunity to meet hoteliers at TTG to show them the necessary steps for them to reopen and remain profitable, no matter how the pandemic affects demand.”
To schedule an appointment to meet with Stefano Sciamanna, CMO of Lybra, at TTG Travel Experience to learn more about the importance of Big Data in effective revenue management – especially during the pandemic recovery period – please contact me at any time: Stefano.sciamanna@lybra.tech or +39 328 061 2417.
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