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“Beacon Sky Hospitality Co, Ltd” based in Bangkok, Thailand, has announced the launch of a
new Independent Hotel Management Company called SKY HOTEL MANAGEMENT.In the current new market condition there is trend towards leaner and different forms of hotel
management, including franchising models.

The new company Sky Hotel Management is an Independent Hotel Management Company or
so called Third Party Operator (TPO). The structure is such, whereby a hotel or condominium
enters in a Franchise agreement with an International Brand and then engages in a hotel
management agreement with a separate operator, being the independent hotel management
company, in this case Sky Hotel Management.

With the franchise agreement, the international brand merely provides the license of the
brand, the use of the distribution system (reservation network) and the loyalty program of the
Brand.

This model provides various advantages to certain owners and franchising of hotels and resorts
has become more and more in demand in the region, with large brands being eager to it roll
out.

The practice of using TPO’s is already widely accepted in USA, EU and Middle East, but in Asia a
growing trend. With the franchise model maturing the demand for independent management
solution is increasing in recent times.

Mark Van Ogtrop, director of Beacon Sky Hospitality : “We are very excited to roll out this new
management platform as we witness demand for such structures from owning companies, that
are looking for more flexible, more cost effective ways of managing their assets and using a
hotel management company that wishes to have to interest of owners more in mind”.

“Sky Hotel Management” is a subsidiary of “Beacon Sky Hospitality Co, Ltd”, with offices in
Bangkok and Phuket and servicing South East Asia Region.