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High School Musical alum Oleysa Rulin shared youbody’s waterless body wash kit, supporting the sustainable brand on her social media over the weekend. Comedian and actress Nikki Howard is also a fan of the first to market waterless body wash.

The brand, founded by product development expert & 2020 recipient of the Tory Burch fellowship Heather Fritzsche, launched their first-to-market waterless body wash system in 2021, hoping to lend a hand in combating the $532B the beauty industry wastes on water each year, while educating consumers on the contents of their beauty products, which are typically made of up to 85-95% water.