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Park Hotel Group Strengthens Distribution Strategy with Appointment of Angeline Hon as Group Marketing and Communications Director

November 26, 2019 Appointments / Movers & Shakers No Comments Email Email

Park Hotel Group, one of Asia Pacific’s leading hospitality companies with nearly 30 hotels and resorts operating or under development in 12 key destinations, has appointed Angeline Hon as its Group Marketing and Communications Director.

“We are pleased to welcome Angeline to our dynamic leadership team. This strategic appointment points to our growth ambitions to expand our portfolio of hotels and resorts to 50 by 2023. Angeline’s extensive hospitality experience in distribution marketing and track record in driving digital channel performance will help steer and support our expansion in the positive direction,” said Allen Law, Chief Executive Officer of Park Hotel Group.

Angeline brings over 20 years of marketing experience and specialises in channels distribution, web marketing including book direct, and loyalty. She had spent 15 years in an international hospitality company directing the distribution channels developments and implementations for Asia, Middle East and Africa regions.

As the Group Marketing and Communications Director at Park Hotel Group, Angeline will be responsible for developing comprehensive strategies that address direct booking channel, rate parity performance, loyalty engagement and distribution partnerships to increase market share for the Group.

“I am delighted to be joining Park Hotel Group at this exciting time of growth. Hospitality is a dynamic industry that presents great opportunities for innovations, and I look forward to driving that and contributing to the success of the Group,” Angeline adds.

Angeline holds a Master of Business Administration in Marketing and IT Management from University of Leicester.

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