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Preliminary December data for London hotels

January 13, 2021 Hotel Trends No Comments Email Email

 STR’s preliminary December 2020 data for London hotels showed slightly higher performance levels compared with the previous month. Year-over-year declines remained significant.

  • Occupancy: 24.0% (-70.3%)
  • Average daily rate (ADR): GBP85.58 (-46.2%)
  • Revenue per available room (RevPAR): GBP20.57 (-84.0%)

Each of the three key performance metrics were up from November, thanks to higher performance towards the beginning of the month. With a new variant of the COVID-19 virus and stricter lockdown rules, daily occupancy remained under 20% during the last half of the month.

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