Europe’s hotel industry reported mostly negative results in the three key performance metrics during February 2020, according to data from STR.
Euro constant currency, February 2020 vs. February 2019
- Occupancy: -1.8% to 63.6%
- Average daily rate (ADR): +1.2% to EUR101.68
- Revenue per available room (RevPAR): -0.6% to EUR64.68
February data had not yet shown the full COVID-19 impact on hotels across the continent. STR continues to monitor the situation and issue preliminary data press releases, such as one specific to London performance through 8 March. More information and analysis, including recent webinars, can be found here.
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