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STR: Europe hotel performance for September 2018

October 25, 2018 Hotel Trends No Comments Email Email

Europe’s hotel industry reported mixed results in the three key performance metrics during September 2018, according to data from STR.http://www.tourismthailand.org/landing/landing_en.html

Euro constant currency, September 2018 vs. September 2017

Europe 

  • Occupancy: -0.7% to 80.7%
  • Average daily rate (ADR): +3.6% to EUR123.09
  • Revenue per available room (RevPAR): +2.8% to EUR99.38

Local currency, September 2018 vs. September 2017

Sofia, Bulgaria

  • Occupancy: +6.2% to 75.3%
  • ADR: +20.5% to BGN167.29
  • RevPAR: +27.9% to BGN125.98

The absolute occupancy was the highest for any month in Sofia since October 2016. The ADR value was the highest for a September since 2008.

Budapest, Hungary

  • Occupancy: +0.1% to 90.5%
  • ADR: +14.8% to HUF33,065.71
  • RevPAR: +15.0% to HUF29,938.14

The absolute ADR and RevPAR levels were the highest for any September in STR’s Budapest database. STR analysts attribute the strong performance to an increase in inbound tourism and a continued lack of supply growth in the market.

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