Switzerland Tourism received the prestigious “Tourism Board of the Year 2018” award at the annual Virtuoso Travel Week, in Las Vegas on 14 August 2018.
At the Destination Showcase Dinner, national tourism marketers presented their campaign efforts before Switzerland Tourism was awarded the title in front of hundreds of esteemed industry colleagues from around the world.
Beating other contenders including Australia, Mexico, New Zealand and Slovenia at
world’s largest luxury travel agent event, this is the third time Switzerland Tourism has won the award since 2013 and 2014.
Director of Switzerland Tourism North America, Alex Hermann says, “This award is especially valuable as it is awarded by travel agents. It shows their great appreciation for our work.”
Virtuoso is a network of more than 1,000 luxury travel agencies with 17,500 elite travel advisors worldwide, including 71 member agencies in Australia and eight in New Zealand. This year, more than 6,000 participants attended the 30th annual Virtuoso Travel Week, the largest event of its kind in the world.
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