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Travelport (NYSE:TVPT), a leading travel commerce platform, and Jin Air today announced they have signed a multi-year content agreement, establishing a framework for merchandising, branding and technology collaboration between the two companies.http://www.tourismlegal.com.au/

With a fleet of 26 and operating over 30 domestic and international routes, Jin Air now has its fares and content accessible to Travelport-connected travel agencies via the Travelport Rich Content and Branding merchandising solution. This gives agencies the ability to search and book graphically rich content for branded fares and the full range of ancillary products.

Jin Air’s spokesperson commented on the agreement: “We are excited to work with industry leaders like Travelport to embark on the next decade of growth. We believe Travelport’s innovative solutions will not only expand our reach to more agencies and global travelers, but also help us fulfil their personalized needs. In collaboration with Travelport, we look forward bringing safe, enjoyable and unique travel experiences to more travelers around the globe.”

Chris Ramm, Vice President, Asia Pacific, Air Partners at Travelport, said: “Travelport is committed to understanding airlines’ technology and commercial needs. Our teams work hard to help airlines efficiently reach and attract travel buyers in every channel. Aided by Travelport’s continuous technology advancements, we are confident that our support for Jin Air – the second largest low-cost carrier in South Korea – will translate into robust business returns for the airline, and further harness the huge potential of the LCC market in this fast-growing region.”