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Trip.com is pleased to have completed the first programme under its ‘Pay It Forward’ campaign within a week of its launch.Trip.com introduced the ‘Pay It Forward’ campaign on 1 December 2020, aimed at supporting
local charities and social service agencies, as well as local tourism businesses. As part of this
initiative, Singaporeans may donate products bought using their SingapoRediscovers Vouchers
(SRV) to selected beneficiary groups through Trip.com’s platform, allowing the beneficiaries
to visit specific attractions.

The donation target for the partnership with Boys’ Town, which was slated to run from 1 December 2020 to 15 January 2021, was met on Monday, 7 December 2020.

Dr Roland Yeow, Executive Director of Boys’ Town, said: “We are grateful to the members of the public who have kindly donated their SRV products to Boys’ Town. It will be a special treat for our youths and they will certainly enjoy their visit to the Singapore Zoo. We would like to thank Trip.com for including us in this ‘Pay It Forward’ campaign.”

Ms Ru Yi, Area General Manager, Trip.com, said: “We are heartened by the overwhelming support from Singaporeans who have demonstrated their support towards the Boys’ Town and our campaign. It was originally intended to be a six-week donation drive, and we are thrilled to have achieved our target of 100 tickets to Singapore Zoo on Monday – less than a week after its launch. We sincerely thank all Singaporeans for their generosity and humbly seek their continued support as we embark on the next phase of our ‘Pay It Forward’ campaign.”

As part of the ‘Pay It Forward’ initiative, Trip.com will partner with different organisations and attractions throughout the SRV campaign. The next partnership will seek donations of 220 tickets for beneficiaries of Club Rainbow (Singapore) and their caregivers to visit the Night Safari.