Vitasoy Launches VITASOY Australia High Calcium Plant Milk Range in Hong Kong

With the mission of promoting healthy lifestyle, Vitasoy launches VITASOY Australia High Calcium Plant Milk to bring more tasty and healthy products to Hong Kong consumers.

“With close to 80 years of heritage and expertise in promoting sustainable plant-based nutrition, Vitasoy has added more nutritious, healthy, and environmentally-conscious choices, including our Australian high calcium plant milk products to our product portfolio,” said Ms. Dorcas Lau, CEO of Vitasoy Hong Kong. “We have recently introduced coconut and almond milks in our VITASOY CALCI-PLUS range of plant milk, in addition to the flagship soymilk product line. We aim to bring the widest variety of plant-based beverages to Hong Kong – including soya, almond, coconut, and rice – consumers can find something they like to enjoy.” VITASOY CALCI-PLUS is a series of high calcium plant milk which has recently extended its offerings from soya milk to almond milk and coconut milk, containing high calcium, low sugar and 0mg cholesterol⁽⁷⁾.

For the first time, Vitasoy has brought the premium VITASOY Australia high calcium plant milk range to Hong Kong. VITASOY Australia brand is the No.1 plant milk brand in Australia ⁽¹⁾. Its products contain high calcium content with 0mg cholesterol ⁽⁷⁾ and no lactose.

There are more and more consumers choosing plant-based alternatives to optimise their health and reduce environmental impact on the planet. A plant-based diet is less resource intensive and has less greenhouse gas emissions, thus having a smaller environmental impact than an animal-based diet⁽²⁾⁽³⁾.

The plant milk industry continues to boom as even more health advantages come to light and shifting consumer preference for lactose free alternative food and beverage⁽⁴⁾⁽⁵⁾. Recently, there are more consumers turning to plant-based milks, not only because of their pleasant taste, but the health benefits of addressing common health concerns such as hypertension, obesity, diabetes, heart disease, and some kinds of cancer ⁽⁶⁾.

VITASOY Australia High Calcium Plant Milk Range

• The premium VITASOY Australia high calcium plant milk range is introduced to Hong Kong for the first time following its success as the No. 1 plant milk brand in Australia ⁽¹⁾. There are five flavors to choose from:
• VITASOY Australia Soy Milk Original made from Aussie grown organic soybeans
• VITASOY Australia Soy Milky has delicious and rich soy taste with smooth milky texture
• Other products include VITASOY Australia Almond Milky, VITASOY Australia Coconut Milky, and VITASOY Australia Rice Milk Unsweetened

VITASOY CALCI-PLUS High Calcium Plant Milk Range

• VITASOY CALCI-PLUS High Calcium Plant Milk is an affordable high calcium plant milk brand which has recently extended its offerings from soya milk to almond milk and coconut milk.
• The range contains high calcium, low sugar and 0mg cholesterol ⁽⁷⁾. It also offers unsweetened soya milk options which cater to health-conscious and sugar-conscious consumers.
• Almonds are beneficial to heart and skin health because they contain polyunsaturated fatty acids and vitamin E antioxidants.
• Coconut contains medium chain fatty acids (MCFA), a type of fat which is quickly metabolised by the body, which may help with weight management when consumed with a healthy diet.