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The start of a new year offers opportunities to change and improve, especially if you own and run your own business.How can I become more efficient? How can I save time on the mundane tasks, so I can spend more time on the jobs that will net me more – and happier – clients? How can I streamline things, so I make more profit?

There are many smart digital tools in the marketplace that can help businesses do all this and more. But which ones are going to give you the best results with the least investment of time and money?

Tourism Tribe, the award-winning leader in business improvements for the tourism industry, has done all the hard work for small businesses and come up with a list of their favourite seven digital tools that they rely on themselves to connect with their team, customers and suppliers, wherever they are, and improve processes in their business.

“In our blog, we’ve shared what we rate highly and a little about how we’re using them in our own business,” said Tourism Tribe CEO and co-founder Liz Ward.

“There are many apps and online tools designed for personal and small business use that will improve productivity through time savings, improved customer experience, better team collaboration and project communications.

“Adopting these tools is something that people often procrastinate about because it seems easier in the moment to keep doing things the way you’ve always done them, rather than pausing and taking the time to explore and learn a new method, app or software tool.

“The start of a new year is a perfect time to stop procrastinating and start making use of technology, which is often free or very low cost, to save you time and money and make your business more efficient and productive.

The list is a cornucopia of great ideas, from secure password management and file storage, to team communication and document collaboration, to automating tasks, measuring your marketing success and easy-to-use graphic design tools.

“We suggest exploring what will work for you and bring greatest efficiency, time and cost savings to your business,” added Ms Ward.

Tourism Tribe is an award-winning leader in business improvements in the tourism industry with a vision to help tourism businesses – 90 per cent of which are small businesses (less than 20 employees) – be sustainable and make a profit doing what they love, no matter where they are located.